Interior Decorating & Redesign Consulting
Services we offer
The Visual Merchant offers interior decorating and design support tailored to real life. Whether you need clear direction, a thoughtful refresh, or guidance you can implement at your own pace, I work with you to create spaces that feel calm, functional, and genuinely lived in.
Interior Decorating & Styling
Best for clients who want a cohesive, elevated home with thoughtful layout, clear design direction, and professional guidance tailored to how they actually live.
Design direction and recommendations are delivered through a personalized digital design file that serves as the central hub for your project.
This service may include:
Visual direction to define the overall look and feel
Furniture, material, and finish recommendations
Paint color coordination and finish guidance
Layout planning to improve flow and functionality
Lighting, textiles, and styling details
Shoppable product links, approvals, and organized next steps
For in-person projects, on-site measurements are taken to ensure layouts and selections are accurately scaled to your space.
Final pricing depends on room size, number of spaces, and level of support required.
Redesign & Space Refresh Consulting
Ideal for clients who want to rework their existing space, improve functionality, and make better use of what they already own, with strategic additions where needed.
Your refreshed layout, recommendations, and action plan are organized within a personalized digital design file for clarity and ease of reference.
This service may include:
Assessment of your current layout and furnishings
Accurate measurements and space planning when applicable
Layout guidance with clear dimensions
Direction on what to keep, move, replace, or remove
Paint color coordination to support cohesion and longevity
Visual references, shoppable links, and approvals
A clear, actionable plan forward
This service prioritizes thoughtful edits and smart decision making over unnecessary spending.
E-Design (Remote Interior Support)
Designed for clients who want professional design guidance they can implement on their own timeline, regardless of location.
All recommendations are delivered through a personalized digital design file, making it easy to review, approve, and move forward remotely.
This service may include:
A digital mood board to establish design direction
Layout suggestions based on provided measurements and floor plans
Furniture and decor guidance with scale considerations
Paint color coordination tailored to lighting and finishes
Curated, shoppable product recommendations
Easy approval navigation and organized next steps
This service is ideal for clients outside the Lisbon area or those seeking flexible, self-paced support.
Ready to Get Started?
If you’re feeling stuck, overwhelmed, or unsure how to move forward with your space, We’dlove to help.
Start by submitting an inquiry , and we’ll determine the best way to work together.
About The Visual Merchant
Hi! I’m Denise Moreno. I started The Visual Merchant as an interior decorating and redesign consultancy based in Portugal, working with clients locally and remotely.
With over 15 years of experience across visual merchandising, home staging, wellness spaces, and residential interiors, I bring both creative vision and operational clarity to every project, helping clients make confident decisions without overwhelm.
My approach focuses on:
Designing spaces that reflect how you actually live
Making design decisions feel clear and manageable
Creating homes that feel calm, cohesive, and lived-in
I work best with clients who value thoughtful design, appreciate clear communication, and want guidance without pressure or ego.
After relocating from the United States to Portugal, my work naturally supports families and individuals settling into new homes or new phases of life, creating spaces that function beautifully day to day, not just on paper.
Contact Us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!